Blueprint / Foundation
Messaging / Copywriting
Logo / Branding
Website Design

Madeline Farms


Madeline Farms is a neighborhood development near Piperton, TN designed to be a rural respite from hectic modern life. Priced to be affordable to new familes and downsizing older couples alike, it has something to offer everyone. The team behind the development needed messaging that spoke to home buyers who value a slower pace of life, and branding that reflected the care and attention put into every home.


We designed an identity with an approachable farmhouse feel, playful illustrations and a relaxed attitude. The tagline "Life is Better on the Porch" reflects the Madeline Farms lifestyle - lazy summer evenings spent outside catching fireflies, being on a first name basis with your neighbors, and quality time spent with family.